Hi, I’m Josh Hill.

I specialize in digital strategy, SEO and analytics. I work with agencies, nonprofits, foundations, green energy companies, and other industries. I manage a portfolio of projects independently, including long-term clients and monthly projects. I also lead an experienced, scalable team of subcontractors that provides white-label SEO and PPC services for agencies on short notice. Since 1997 I’ve been doing whatever I can to help people create, analyze, and improve great websites, and I’m ready to help you.

Contact Me

Services

Google Analytics

I provide a range of Google Analytics services, including audits, setup, custom configuration, custom reports, e-commerce integration, and more.

Google Tag Manager

I’ve used Google Tag Manager frequently since it was introduced in 2012. I can help you do whatever you need.

Google Data Studio

I provide fully custom reporting through Google Data Studio that automatically syncs with various data sources to provide actionable insights from website, marketing, and sales data.

SEO Audits & Strategy

I’ve developed my own style of keyword research over the last decade that’s valuable for SEO, market/product research and content strategy.

Technical SEO

In addition to identifying how to make your website run as smoothly as possible and follow best practices, I have decades of development experience and can help you fix everything.

Keyword Research

I’ve developed my own style of keyword research over the last decade that’s valuable for SEO, market/product research and content strategy.

Cookie Management & Privacy

I’m very knowledgeable about privacy laws in different areas, including the European Union and different US states, and can help you achieve compliance with privacy laws.

Website Planning

I’ve helped many large organizations with planning and executing new websites, including information architecture, content strategy, user funnels, user testing, and more.

Classes & Tutorials

I offer Analytics, Google Tag Manager, SEO and keyword research classes to agencies and organizations.

Recent Posts:

Analytics, Privacy

The Colorado Privacy Act (CPA) & Google Analytics 4

This post is the second in a series where I examine details related to different digital privacy laws in various states and explain how they influence the use of standard 3rd party tools such as Google Analytics 4 and Google Ads. You can view all posts here. I’ll update these posts as legislation and best practices evolve.

What is the Colorado Privacy Act?

The Colorado Privacy Act (CPA) is legislation aimed at safeguarding the privacy rights of Colorado residents. (Waves a tiny Colorado flag.) The Colorado General Assembly passed the CPA on June 8, 2021. It was signed into law by Governor Jared Polis on July 7, 2021. It became effective on July 1, 2023, with additional provisions becoming effective over time.

Use Looker Studio to Export Universal Analytics Data

Universal Analytics data is disappearing in 3 days, on July 1, 2024. The only way to access this data in the future will be if it’s been exported to another 3rd party service or CSV files. Once I started thinking about exporting Universal Analytics data, it took me only a short time to decide to use Looker Studio. It makes much more sense than manually exporting reports inside Universal Analytics, and it doesn’t cost anything. Here are some of the main benefits of this approach:

Universal Analytics only allows you to export 5,000 rows at a time. Looker Studio doesn’t have that limitation. Using this approach, I’ve exported up to 250,000 rows of Universal Analytics data from Looker Studio.
I can create pivot tables showing one dimension (examples: traffic source/medium, page, countries) and all the daily values for the entire account history. Doing this with medium, for example, allows you to see how many organic visitors there were every day.

California’s Privacy Law & Google Analytics 4

An increasing number of states are rolling out digital privacy regulations. Each state’s legislation has different specifics regarding who needs to comply and how to comply. This blog post starts a series in which I’ll break down these privacy laws from different states and explore their implications for using digital tools and platforms such as Google Analytics and Google Ads. One caveat applies: I’m not a lawyer. I implement and manage cookie consent platforms, and I’m learning about this landscape like everyone else. I’m writing and sharing this information to deepen my understanding and to spark a conversation.